Rosica :: Online+Traditional Public Relations & Marketing

More than 85% of women in the U.S. have cellulite. Now, there is a revolutionary new anti-cellulite dietary supplement clinically proven to help target the thighs, hips and gluteal area. Santica Research Labs, LLC, a subsidiary of Italian multinational Medestea Internazionale, announces the launch of CelluScience® Anti-Cellulite Beauté Intensive, the most scientifically advanced cellulite capsule now available in the U.S. which, heretofore, has only been available for sale in Europe, where its formula has won numerous awards.

“This unique supplement, made from carefully selected natural botanical extracts, targets the underlying factors that contribute to the development of cellulite,” says Eddie Catalfamo, Santica Research Labs President & CEO. “It is a common misunderstanding that only overweight women have cellulite, but, in fact, it is a common problem for thin people as well.”

CelluScience’s patented Vascolarys Complex™ proprietary blend includes fish oil, borage oil, grape seed extract, Ginkgo biloba, Gotu Kola Leaf and other natural ingredients. Unlike anti-cellulite creams and lotions applied topically to the skin, CelluScience® works from the inside out in three ways: helps maintain strong micro-circulation, helps promote healthy cell metabolism and delivers potent anti-oxidants. Although at present there is no general agreement on the causes of cellulite, it is widely believed it occurs when blood vessels and connective tissue are weakened, allowing the buoyant fat cells to rise to the surface and become trapped in the skin’s dermal layer.

The findings of a three-month study conducted by scientists at the University of Siena, Italy, found thigh circumference was reduced by an average 3.6% up to 6.7% and the abdomen circumference was reduced by an average 4.1% up to 11.1% of the women who took the supplements during the clinical trial. Nearly 69% reported seeing results within 30 days and 94% reported results within 47 days. All five studies have been reviewed by Dr. Howard Maibach, Professor of Dermatology, University of California School of Medicine in San Francisco.

Available in February 2010, CelluScience® Anti-Cellulite Beauté Intensive dietary supplement can be purchased at select GNC stores or online at www.gnc.com and www.celluscience.com. The new 15-day starter program of 45 gel capsules for $64.99 will be available at national retailers and drug chains starting in March 2010. It is recommended that the convenient, easy-to-swallow gel caps be taken three times a day, two in the morning, one in the evening, preferably on an empty stomach. For best results, this Beauté Intensive regimen should be followed for a minimum of 90 days and repeated at least twice a year accompanied by a fitness program to sustain the results.

Medestea Internazionale S.p.A. was founded in Torino, Italy in 1990 under the trademarks Clinians and Sant’Angelica, two lines of leading cosmetology and dietary supplements in the mass market and pharmacy markets. Medestea is the only European company awarded the best product of the year in the dietary supplement market in such countries as the U.S., Australia, Argentina, U.K. and Spain. Today, Medestea Internazionale represents Medestea USA Holding, Inc., whose U.S. subsidiaries, Klaumwell Research Labs, LLC and Santica Research Labs, LLC which distributes its products in North and South America.