Rosica :: Online+Traditional Public Relations & Marketing

The latest must-have kitchen item from the direct response marketing powerhouse TELEBrands is cookware that is ideal for preparing healthy and chemical-free food. The OrGREENic™ Kitchenware is made of natural ceramic non-stick surface that enables cooking without using oil, butter, or grease.

Unlike traditional Teflon (PTFE) non-stick pots and pans that contain harmful Perfluorooctanoic acid (PFOA) chemicals, the OrGREENic Kitchenware is composed of natural minerals that make up the ceramic surface. Harmful PFOA chemicals in the Teflon non-stick pans can emit a toxic gas when left on high heat and the cooking surface can chip, flake and wear off into food, meaning the toxins can be ingested. The Environmental Protection Agency is working toward the elimination of these chemicals from products by 2015.

OrGREENic’s non-stick ceramic coating is bonded to anodized aluminum, which avoids hot spots in the pan and allows for even and efficient cooking. In addition, because the OrGREENic are made of ceramic they can withstand high temperatures, just as it does in the tiles of space shuttles. This enables food to cook more quickly and water to boil faster.

The unique high heat ability of the OrGREENic Ceramic makes it possible to take cookware directly from the stove top to the oven and the ergonomic handles, which are composed of 75% recycled stainless steel, diffuse heat and provide even weight distribution.

The OrGREENic 9” Frying Pan as well as the entire 16-piece set can be ordered online at www.orgreenic.com.
TELEBrands Corp., headquartered in Fairfield, New Jersey, was founded in 1983 by entrepreneur A.J. Khubani. Since its inception, the company has brought fun and useful inventions to consumers worldwide and has launched more products through direct response television than any other company in history. TELEBrands products such as the PedEgg, PediPaws, Westinghouse® StickUp Bulb and Doggy Steps are sold through television advertising, the Internet and in retail stores in over 100 countries around the world. For more information visit www.telebrands.com.