Rosica :: Online+Traditional Public Relations & Marketing

Study Reveals Comparable Accuracy in Pediatric Emergency Settings WATERTOWN, MA, November 27, 2012 – A recent study published by the Journal of Emergency Nursing (1) found that the accuracy of temporal artery thermometers (TAT) is comparable to that of… more »

NEW YORK, NEW YORK, November 20, 2012 – International Beverage USA announced the release of Balblair 1969, the oldest vintage of the multi-award winning Balblair Single Malt Scotch Whisky portfolio to hit the United States market. Filled from just two c… more »

Speyburn Single Malt Scotch Whisky announced the release of Speyburn 25 Year Old, the oldest and most exclusive expression in the Speyburn family which has also won the World Whiskies Award 2012 Gold-Medal. The Speyburn 25 Year Old is presented in a new… more »

Attention to Detail: Infection Control in the Dental Setting This responsibility requires specific training and ongoing education J. Hudson Garrett Jr., PhD, MSN, MPH, ARNP, FNP-BC, VA-BC Outpatient dental offices and clinics serve a unique purpose i… more »

  Cause Marketing: A Far Cry from Corporate Social Responsibility By Chris Rosica, Author, "The Business of Cause Marketing" Embracing a cause makes good business sense. Nothing builds brand loyalty among today's increasingly hard-to-please consumers… more »