Rosica :: Online+Traditional Public Relations & Marketing

For the very first time, the revealing inside story of Bon Jovi’s life on the road and the band’s rise to superstardom is being told. Authored by original tour manager Rich Bozzett, Sex, Drugs and Bon Jovi gives a first-hand account of the band’s early years. Complete with never-seen-before photos, the book takes you from the group’s first performances as an opening act in front of a few hundred people to selling more than 130 million records and performing for more than 34 million fans worldwide.

According to Bozzett, who traveled with the band from 1983 through 1989 during the band’s rise to fame, little has been known about the early years and how Jon and the band made their way to stardom.
“Jon has never wanted to talk about the band’s early years, but now his fans can finally read – and see through never-before-released photographs – what life on the road was like,” says Bozzett. “As tour manager, I lived with the band and saw it all – from the incredible fan support to how Jon and the band dealt with the drugs, alcohol and sex that were all part of that world.”

Through Bozzett’s meticulous recounting of the 1980’s, you can now learn all that it took for Bon Jovi to become one of the world’s biggest rock bands in history, including details on how the Slippery When Wet tour saved the band from financial chaos and how in-fighting and overwork led to its two-year breakup in 1990.

True to its title, the book provides details that are in sharp contrast to Bon Jovi’s “white-bread” image, including Jon’s use of drugs before and after each show and the unintended effects they had on him, and how the band was linked to one of the nation’s largest cocaine and marijuana drug smuggling operations at the time, leading to frequent run-ins with airline security and the D.E.A, including strip searches of Jon.

Included among the hundreds of color and b/w pictures are never-before-released photographs that give fans and music historians a glimpse into the early days of the band, with members touring, partying and relaxing with friends and family as few outside the circle of the band have ever seen them. Also included are scandalous photos that the author kept under wraps for over 20 years to protect the then nascent band’s image.

The book is available online for $24.95 plus shipping and handling at www.sexdrugsandbonjovi.com and can also be purchased at www.amazon.com.

Think of saving leftovers with food storage containers and thoughts of lost lids and mismatch sizes inevitably come to mind and trying to use plastic wrap is always a struggle.
So, what’s a quick and easy way to save food, minimize refrigerator odors and keep your microwave clean when reheating leftovers?

CoverMate® Food Covers, now available in a new Variety Pack at supermarkets and mass merchant retailers nationwide, provide a solution to these and other common food storage, preparation and serving challenges. These new food covers stretch-to-fit any size or shape plate, bowl, or container, are reusable, and are microwavable and dishwasher safe. The covers eliminate the hassle of searching for the correct size food container lid, and take the guess work and struggle out of using plastic wrap or aluminum foil. The CoverMate Variety Pack contains a selection of four sizes perfect for covering everything in the kitchen from small cans and food storage containers, to casserole dishes and even large party platters.

Manufactured in the U.S., the covers include a patent pending FlexBand that creates a secure seal over any size or shape container while enabling them to stretch easily, even after repeated use. Other patent pending features include built-in corners for fitting both round and square dishware, and vents which allow steam to escape during microwave re-heating. The covers are made from heavy duty, clear FDA-compliant food-safe material free of BPA, PVC and latex. Now there is no need to dirty extra dishes, in seconds you can cover a plate and go straight from the microwave, to the table, to the refrigerator. The covers are especially useful for outdoor entertaining to protect food from insects and dust, while making it easy to uncover and re-cover food for snacking all day.

CoverMate Food Covers, which are manufactured and marketed by CoverMate, Inc., are available at over 10,000 retail stores nationwide such as Target as well as online at www.amazon.com. Suggested retail price for the CoverMate Variety 10-pack is $3.99. For more information, visit www.covermatecovers.com or call 201-843-5600.

A new Touchpoints campaign from Professional Disposables International, Inc. (PDI) will be the focus of the company’s booth at the Association for Professionals in Infection Control and Epidemiology 2010 Annual Conference, which takes place from July 11-15 in New Orleans. Touchpoints highlights the many ways germs can be transmitted in healthcare settings and is designed to educate caregivers and patients about preventing the spread of infections.

Without proper infection prevention protocols, everyday “touchpoints” – medical equipment, clothing, computers, door handles and hands – can contribute to the spread of infectious disease among patients, visitors, caregivers and staff. The Touchpoints concept, represented graphically in the logo by a stylized letter “o”, encompasses every stage, from admissions to discharge, at which infections may be contracted and transmitted in a healthcare setting.

“Our goal is to eliminate healthcare associated infections (HAIs),” said Aime Lenz, Senior Director of Marketing for PDI. “Through this campaign, we hope to raise awareness about the lives healthcare workers touch on a daily basis and underscore the routine practices that should be followed to reduce infection risks. Our comprehensive product line touches on all aspects of acute care including skin antisepsis, surface care, hand hygiene and patient care, and we view our clinical support team as an extension of a facility’s infection prevention staff.”

To learn more about the PDI® Touchpoints™ and additional infection prevention resources, please visit www.pdipdi.com. For 30 years PDI has pioneered the development, testing, manufacturing and marketing of pre-moistened wipes as the optimum delivery system for skin antisepsis, hand hygiene, patient and surface care. With trusted brands including, Sani-Cloth®, Sani-Hands® ALC, Sani-Hands® for Kids, Hygea® and Chlorascrub™, PDI serves the healthcare market through hospitals, physician and dental offices, emergency medical services, long-term care, schools and a variety of other healthcare facilities. Professional Disposables International, Inc. is headquartered in Orangeburg, New York.

Professional Disposables International, Inc., the leader in infection prevention products and clinical support, has provided the Association for Professionals in Infection Control and Epidemiology with an unrestricted educational grant to develop a new elimination guide specifically targeting hemodialysis settings that offers recommendations and best practices for environmental cleaning and disinfection, hand hygiene, and vascular access/skin antisepsis as well as other Infection Prevention topics. According to the 2008 US Renal System Data, between 1993 and 2006, hospitalization rates for infections in hemodialysis patients rose by 34 percent, while rates for vascular access infections doubled in the same period. The Department of Health and Human Services has identified hemodialysis settings are a component of the plan's next phase for reimbursement changes, as well as increased scrutiny. The 130-page elimination guide will be released to all members of APIC in June and to more than 3,000 dialysis clinics beginning in August.

“Vascular catheter-related infections, Multi-drug resistant organisms (MDROs), specifically C-Difficile and MRSA, blood stream infections, are on the rise, which calls for more diligent efforts toward patient safety, hand hygiene, vascular access and environmental surface disinfection,” says Dr. Hudson Garrett, Director of Clinical Affairs. “We are pleased to have the opportunity to partner with APIC on this exciting tool that is desperately needed for end user clinicians in hemodialysis settings. With Phase Two and Three of the Health and Human Services Action Plan being developed, which will target additional outpatient settings such as hemodialysis, the importance of basic infection prevention and control practices is critically important."

PDI maintains a complete portfolio of infection prevention products, resources and clinical support staff to meet the evolving needs of multiple sectors of the healthcare industry. For additional resources on infection prevention strategies for the hemodialysis setting please visit www.pdipdi.com.

Fans of Grey’s Anatomy recently caught a glimpse of the innovative temporal artery thermometer that is now used in thousands of hospitals and pediatricians’ offices, and millions of homes. The noninvasive thermometer is pictured in a scene where a doctor takes his personal Exergen Temporal Scanner out of his pocket and in a matter of seconds gently scans his patient’s forehead to measure his temperature, all while patient and doctor discuss the patient’s discharge from the hospital.

“We were delighted that so many Americans saw how quick and easy it is to take a temperature with the Temporal Scanner, and how it enhances the doctor-patient experience.” said Exergen CEO, Dr. Francesco Pompei. “Nurses and doctors depend on the TemporalScanner for its ease of use and medical accuracy, as do consumers at home. With its caressing gentle forehead scan, the Temporal Scanner contributes to a positive caregiver-patient-experience everywhere.” More than 700 million temperatures are taken each year with the Exergen Temporal Scanner. Thirty-four published medical studies attest to the accuracy of the Temporal Scanner.

The Temporal Scanner is available in professional versions from qualified resellers, and a personal version suited for family use is available in major retailers including Wal-Mart, Target, Walgreen’s, Costco, Sam’s Club, Babies “R” Us, Toys “R” Us, and BJ’s.

The Exergen Temporal Scanner appears in the fourth episode of Grey’s Anatomy’s sixth season, entitled “How insensitive.” Winner of two Emmy Awards and a pair of Golden Globe Awards, Grey’s Anatomy is the highest rated medical drama, making it one of the most watched primetime series on television.

Exergen’s Temporal Scanner was recently named as one of the “Smartest Products of the Decade” by Inc. magazine. It has received a host of awards, and the Grey’s Anatomy cameo underscores its popularity in both the medical and consumer community.

Exergen Corporation is recognized worldwide as an innovator and leading manufacturer of patented infrared thermometers, scanners, sensors and controls. Dr. Pompei, a Harvard scientist, founded the company to provide innovative solutions for non-invasive thermometry and temperature control in a wide variety of industrial and medical applications for both professionals and consumers. For additional information, visit www.exergen.com