Are Press Releases Still Worth Doing?

Over the past several years our PR agency has been asked by numerous clients and [...]

The Power of PR’s Content Engine

The Content Hub One timeless approach to effectively disseminating content and leveraging it for a [...]

Storytelling in Education: 4 Imperatives for Changing the Public Education Narrative in America

Public Education’s Image in the U.S. So much of what we hear, read, and see [...]

How Paid Ads Help Connect Nonprofits With New Stakeholders, Expanding Audience Reach

To reach younger audiences, it’s important to recognize the limitations of such traditional marketing activities [...]

Why Our Education System and Culture Should Embrace and Teach Ikigai

One thing that today’s young people all have in common is that they are all [...]

Rosica Communications’ Connie Ludwin to Chair Public Relations Committee of EWNJ

 Rosica Communications Executive Appointed to  Executive Women of New Jersey Board of Directors FAIRLAWN, NJ [...]

Rosica Communications Adopts International Cause, Young Strong Mothers Foundation

Leading Nonprofit PR Firm Partners with Tanzania-based Charitable Organization, on Pro Bono Campaign to Meet [...]

Why Marketers Have Adopted Canva as a Go To Design Tool

Canva is an online design program founded in 2012 in Perth, Australia that enables individuals [...]

Pros and Cons of Twitter’s Rebrand to “X”

We’ve seen many articles about the rebranding of Twitter, but few, if any, outline the [...]

10 AI Tools PR Professionals Can Leverage Ethically…Now

Generative Artificial Intelligence (AI) has taken the world by storm, and AI tools’ dominance in [...]

Unleashing the Power of Meta’s Threads: A Comprehensive PR and Marketing Guide 

Welcome to the dynamic world of Meta’s Threads app—a new [Twitteresque] microblogging platform that offers [...]

Leveraging AI in Public Relations: Enhancing Communication Strategies

PR plays a crucial role in today’s business landscape, shaping brand images, fostering important relationships, [...]