Our SalesSmart PRSM Methodology
At Rosica you get more than a PR partner. You get a strategic, creative “Thinking Partner” that’s invested in your organization and committed to achieving your PR, communications, and organizational objectives.
Our agency was launched in 1980 and was an early pioneer of cause marketing, strategic PR, education PR, and thought leadership. We are adamant about and skilled at staying ahead of communications, social media, content marketing, and media relations trends to add value and protect and promote our clients’ missions and agendas.
Rosica, which is the perfect balance of seasoned PR advisors and young professionals, works as an extension of yours, helping nonprofits, education enterprises, and human & animal health organizations stand apart and tell their stories utilizing multiple methods and channels.
Five of our senior managers and media relations executives have worked together for more than 20 years, and our team of more than 15 professionals has an average tenure of 13 years at Rosica – an anomaly in today’s PR world of “staffing churn.”