Authentic Communications: Rethinking What We Say During the Pandemic

The past few weeks have created quite a disruption, but far and away the question we’ve been asked the most is: “Should I [...]

Internal Coronavirus Communication Strategies

Given the new business reality, agency President Chris Rosica outlines 7 Essential Internal Communication Strategies for dealing with the [...]

Washington Examiner Shares Chris Rosica’s View on Storytelling in Times of Crisis

In yesterday’s Washington Examiner, COVID-19 crisis communications expert Chris Rosica was asked to comment on Dr. Deborah Birx’s story delivered at the White [...]

Best Practices for Coronavirus Communications & Preparedness  – By Chris Rosica

On March 11, 2020, the Coronavirus Disease 2019 (COVID-19) officially reached pandemic status, which, according [...]

Five Ways Social Media Can Help Protect Your Reputation Online During a Crisis

Social media can be your biggest ally in monitoring and protecting your reputation online and [...]

My Time with Jack Welch, by Chris Rosica

While serving as the president of the New York City Chapter of the Entrepreneurs’ Organization [...]

Making The Case For Micro-Influencers

Much had been written in recent years about influencer marketing and micro-influencers. Many clients ask [...]

James Lewis of the National Society of High School Scholars featured on CNBC.com

James Lewis, president of the National Society of High School Scholars (NSHSS), was recently featured [...]

Top 5 Reasons Why Companies Employ Cause Marketing

Today is World Corporate Social Responsibility Day. From a business standpoint, it’s also the perfect [...]

5 Ways AI Can Help You Enhance Content Marketing

In today’s world, AI is becoming increasingly more integrated into our daily lives, yet many [...]