INTERBEV RELEASES SPEYBURN SINGLE MALT
SCOTCH WHISKY HOLIDAY PROMO PACK
NEW YORK, NEW YORK, October 2, 2012 – International Beverage USA launched a limited-time only promotional pack for its popular Speyburn Single Malt Scotch brand. Speyburn is currently ranked in the top five for sales of single malt scotch in the United States. Each pack will include a 750ml bottle of Speyburn 10 year old and a stylish 6oz Speyburn flask.
Speyburn is crafted using fresh spring water from The Granty Burn—a Tributary of the River Spey in Speyside, giving the whisky a distinctive character and unique flavor. The medium-bodied spirit is easy to drink with a delicate, fruity character and a dry, complex finish. The deep emerald green color used in the bottle and packaging connects back to the lush woods in Scotland where the whisky comes from. The included flask is perfect for whisky lovers wanting to bring this favorite scotch with them on a fishing or outdoor trip. The set sells for a suggested retail price of $28.99.
The River Spey is known for its world-class salmon fishing and the production of Speyburn is deeply connected to the surrounding land and water. Because drinkers of Speyburn are outdoor enthusiasts and avid protectors of the land they enjoy, the brand is a proud supporter of American Rivers, an organization dedicated to protecting and restoring rivers and streams in the United States.
Speyburn recently launched its new fan community, Clan Speyburn, to provide customers with up-to-date information about the distillery and brand. Members receive quarterly printed and bi-monthly email newsletters, as well as exclusive access to limited edition Clan Cask bottlings. Join the Clan at www.speyburn.com and visit Speyburn on Facebook.
The first filling of Speyburn Single Malt Scotch Whisky coincided with the year of Queen Victoria’s Diamond Jubilee. To be certain that it was made for the Jubilee, men worked through the night in a heavy snowstorm and managed to produce one single barrel. Speyburn continues to use traditional distillation methods that created the single barrel of the 1897 vintage. Often described as the most photographed distillery, Speyburn is situated in one of the most beautiful areas of Scotland which is renowned for its outdoors.
About International Beverage
Speyburn is produced by International Beverage Holdings, Limited. (www.interbevgroup.com) IBHL was established in 2005, as the international arm of ThaiBev, one of South East Asia’s leading alcohol beverage companies. With a network of regional offices in Asia, Europe and North America, the company is responsible for the production, sales, marketing and distribution of a portfolio of premium global brands in more than 80 countries and territories. The company’s success is built on a strong understanding of local cultures and markets along with the creation of a global operational network.