Rosica brings a strategic mindset and years of experience to companies in the B2B, marketing agency, media and professional services marketplace. We help our clients raise awareness and elevate their profiles, whether media buying firms, advertising agencies, online marketing firms, media companies or packaging/design companies. In professional services, we represent law firms, commercial banks, engineering firms, architects and real estate companies. We help them with their positioning and messaging and support their thought leadership presence at tradeshows and conferences. Rosica also provides content development and marketing, along with collateral material design and writing services. We frequently manage the awards submission process to gain industry and community recognition for our client-partners. Many of our consumer marketing clients utilize us on the B2B side as well to generate articles and features in such outlets as The Wall Street Journal, New York Times, Bloomberg Businessweek, Fortune, Forbes, Inc., Fast Company, CNN, Bloomberg and a plethora of trade outlets.
The media relations work we do on behalf of our clients is informed by a keen understanding of how their businesses work, the competitive media environment and what’s trending. We have a wide network of media contacts and know how to pitch a story so that it results in compelling coverage. Moreover, our media training staff work with C-suite executives to prepare for PR interviews that engage with audiences and convey memorable messaging.